Why SOS?

Sometimes you have to trim the fat, pare down the unnecessary, and focus on the essentials. This highly specialized formula based on strategically omitted sources is comprised of fewer than 10 ingredients, plus vitamins and minerals, to hone in on any special dietary needs your dog may have. A single source of animal protein as opposed to a blend provides sharply focused nutrition. Grains limited to brown rice, oatmeal, and barley provide an unhindered energy source, contrary to that of corn, soy, wheat, artificial flavors or chemical preservatives. Prebiotic fibers such as chicory root promote healthy digestion while a careful blend of omega fatty acids help support healthy skin and a shiny coat. Sometimes what isn’t there is just as important as what is.